MAF (Full-time)
MAP (Part-time)

1.5 years (Full-time)
2.5 years (Part-time)

31

3

HK$254,200 per programme (HK$8,200 per credit) for local students
HK$300,080 per programme (HK$9,680 per credit) for non-local students

Targeted Taught Postgraduate Programmes Fellowships Scheme
A total of 12 fellowships shall be awarded to local students. Please click here for details.

PolyU reserves the right to change or withdraw the fellowship at any time. In case of any dispute/disagreement, PolyU’s decision is final.

Programme Director
Dr Xin Xu
BEcon, MPhil, PhD

Deputy Programme Director
Dr Vincent Cho   
BSc, MEngSc, PhD

Note to Applicants

Please complete all relevant fields and enclose necessary documents. 
Incomplete applications cannot be processed promptly.

Programme Aims

This programme starts with the fundamentals of applying analytical techniques on big data for decision supports of an organisation, and progresses to in-depth studies of various application domains.

Characteristics

• Emphasises essential skills and knowledge of business analytics
• Applies domains of business analytics
• Covers theoretical knowledge and research findings of decision making using big data
• Offers opportunities to apply theories to investigating and solving business problems
• Focuses on the systematic training and development of skills and competence in business analytics
• Enhances the ability to solve big data problems

Master of Science in Business Analytics

Programme Structure

Programme Details

For the MSc, students complete 31 credits

• 4 Compulsory Subjects (3 credits each)
• 6 Elective Subjects (3 credits each)
• 1 Ethics Subject (1 credit)

OR

• 4 Compulsory Subjects (3 credits each)
• 2 Elective Subjects (3 credits each)
• 1 Ethics Subject (1 credit)
• the subject Research Methods (3 credits) and a Dissertation (9 credits)

Students may, on completion of 4 Compulsory Subjects and 3 Elective Subjects (21 credits), opt for the Postgraduate Diploma.

Areas of Study

The following is a summary of the areas of study.

Compulsory Subjects⁺

• Business Analytics* 
• Business Intelligence and Decisions* 
• Management Information Systems
• Organisation and Management* 

Elective Subjects^+@

• Applications of Decision Making Models
• Business Applications of Blockchain
• Business Forecasting
• E-Commerce
• Enterprise Resource Planning
• Managing Operations Systems
• Marketing Management* 
• Models for Decision Making
• Research Methods
• Seminars in Emerging Technology
• Social Media Marketing
• Strategic Management
• Technology Innovation and Management

Ethics Subject⁺

• Business Ethics

Information on the subjects offered can be obtained at mm.polyu.edu.hk/study/taught-postgraduate-programmes/ba/.

+ The offering of subjects is subject to class quota availability.

@ Student may also choose from a list of "Common Pool Electives", subject to the prescriptions of the programme curriculum. For details, please refer to fb.polyu.edu.hk/study/taught-postgraduate-programmes/common-pool-electives/.

* These subjects have been included in the list of reimbursable courses under the Continuing Education Fund with effective from 4 May 2020. The programme (MSc in Business Analytics) is recognised under the Qualifications Framework (QF Level 6).

Note:

Programme structure and content are subject to continuous review and change.

Mode of Study and Duration

Mode of study: Mixed-mode

Students may pursue their studies with either a full-time study load (taking 9 credits or more in a semester) or a part-time study load (less than 9 credits in a semester).

Students normally complete the programme full-time in 1.5 years or part-time in 2.5 years. Students who wish to extend their studies beyond normal duration can submit such request to Departments/Faculties for consideration, as appropriate.

The programme offers a structured progression pattern. Classes are normally scheduled on weekday evenings. Some daytime classes may also be held for full-time mode. Each subject requires 39 contact hours over a teaching semester, with one 3-hour class per week.

• Applicants should have a Bachelor's degree or equivalent academic/professional qualifications, preferably with at least one year of relevant work experience.
• Applicants, normally aged 27 or above, with other post-secondary qualifications and at least 6 years of work experience in industry, commerce or public administration, including 3 years in a managerial capacity, will also be considered.

If you are not a native speaker of English, and your Bachelor's degree or equivalent qualification is awarded by institutions where the medium of instruction is not English, you are expected to fulfil the University’s minimum English language requirement for admission purpose. Please refer to the "Admission Requirements" section for details.

Shortlisted candidates may be invited to attend admission interviews.

For further information, please contact:
Tel: (852) 2766 7381 / (852) 2766 7952
Email: mm.msc@polyu.edu.hk

For academic matters, please contact:
Dr Vincent Cho
Tel: (852) 2766 6339
Email: vincent.cho@polyu.edu.hk

Please click here to download.