Bachelor of Arts (Honours) Scheme in Fashion and Textiles
Sept 2019 EntryProgramme code: JS3492
Duration and Credit Requirement
Dr Kit-lun Yick
PhD, BA, GHKITA
The credit requirements of this programme are indicative only and subject to review.
Aims and Characteristics
Programme Aims & Learning Outcomes
The general aim of the programme is to train competent professionals for the fashion business in textile, apparel, retailing, design and related organisations. These professionals will play an active role in the development of the fashion and textiles industry locally and internationally. In addition to their professional competencies, the programme cultivates students’ other essential competencies for today’s society. They will possess abilities such as teamwork and leadership, entrepreneurship, healthy lifestyle and lifelong learning; they will become creative problem solvers with skills in critical and creative thinking; they will gain effective communication and interpersonal skills, and high proficiency in biliteracy and trilingualism; and they will become educated global citizens, demonstrate social and national responsibility, be interested in local and international affairs, exhibit cultural appreciation and a global outlook.
Based on their desired careers and academic performance, students can pursue studies in one of the following five specialisms.
The aim of this specialism is to produce graduates who have sound knowledge of fashion products and production processes; who are able to apply their knowledge within a technical, economic, managerial and commercial context; who are flexible and can adapt and respond to change; and who have the potential to become industrial leaders in product development, process innovation and production management in textiles and apparel in Hong Kong, the Chinese mainland and other parts of the world.
The aim of this specialism is to nurture students’ creativity and design ability, to develop their awareness of present and emerging technologies in the fashion and manufacturing environment and to promote an understanding of the supporting marketing and business practices.
Retail and Marketing
The aim of this specialism is to equip students with the fundamental principles, contemporary practices and operational knowledge of fashion retail and marketing. In particular, it will develop students’ skills in defining, analyzing and solving business problems in fashion retail and marketing, from fast to luxury fashion, and from fashion accessories to lifestyle products. Emphasis will be placed on the aspects of fashion sourcing, buying, market research, store management and distribution of fashion products in both local and international contexts. This specialism will ensure that students attain the necessary professional skills to initiate and carry out individual and team research projects. Students will also acquire managerial, analytical and problem-solving skills relevant to fashion retail and marketing.
Intimate Apparel and Activewear
The aim of this specialism is to ensure that students have the necessary academic and practical knowledge of intimate apparel and activewear, including the integration of design and technology aspects. It provides students with a supportive and inspiring learning environment, in which they can create imaginative designs using their analytical and problem-solving abilities. It also encourages students’ independent judgement and critical thinking for the development of new intimate apparel and activewear. Students are guided to attain first-hand experience of the latest technologies, modern materials and industrial practice.
Knitwear Design and Technology
The aim of this specialism is similar to that of the Design specialism in that its aim is to nurture creativity and design ability. In addition to general education, students also attain the essential knowledge and skills of a knitwear designer.
There are also opportunities for placements in the industry to gain on-the-job knowledge and experience in the workplace.
All students will start the programme with three common semesters, which provide a foundation based on the major activities of the fashion and textiles industry. After the common semesters, students will be streamed to one of the five specialisms according to their individual preferences.
For the design related specialisms, i.e., Design, and Knitwear Design & Technology, students must pass a Design and Drawing test and an interview for admittance. A student may select to take the Design and Drawing test and the interview either before admission to the Scheme or at the end of the third semester.
In principle, all students are offered a free choice of specialism. However, a contingency procedure will be followed in the unlikely event that a particular specialism is over-subscribed. Each specialism has a threshold number of students determined by the teaching resources of the department, and the contingency procedure will be applied when such threshold is reached. In this case, students will be required to declare a selection list of specialisms in order of preference. The pool of students in the over-subscribed specialism will be ranked according to their academic performance during the past three semesters. Students with less satisfactory performance will have to join their second choice specialism.
In the subsequent semesters after admission to the respective specialism, compulsory subjects pertaining to each specialism are offered together with a wide range of elective subjects to enrich students’ learning experience. Furthermore, students will undertake mandatory language subjects, general university requirement subjects and Work-Integrated Education in fulfilment of graduation requirements.
Recognition and Prospects
Graduates with two years of relevant post-qualification experience can apply for Associate Membership of the Textile Institute (ATI) in the UK.
Graduates can also apply for Graduate Membership of the Hong Kong Institution of Textile and Apparel (GHKITA).
Graduates have career opportunities in fashion and textile industries, and related fields including:
- Fashion and textile design;
- Knitwear design;
- Product development;
- Pattern making;
- Quality and colour control;
- Marketing/sales management;
- Fashion retailing; and
- Fashion management.
Additional Documents Required
Transcript / Certificate
Any other additional information/document(s) to support the application