Sept 2022 EntryProgramme code: JS3310
124 (Major + Minor) or 121 (Major + Free Electives) (plus 6 training credits of Work-Integrated Education and 1 training credit of Professional Development)
Dr Eric Chan
PhD, MM, BA
Programme Aims & Learning Outcomes
(1) To ensure the all-round education and development of SHTM graduates
(2) To nurture graduates who can contribute efficiently, effectively and sustainably to the operations and management of hospitality and tourism enterprises, with an emphasis on smart tourism in the digital age, and to event and experience and service organisations
(3) To provide a multi-disciplinary education that equips students with the professional knowledge and skills required to excel in a broad range of complex, managerial and specialised work activities in hospitality and tourism, with an emphasis on smart tourism in the digital age, and the events and experience industry
(4) To nurture graduates who can make meaningful contributions to the quality of service in hospitality and tourism, with an emphasis on smart tourism in the digital age, and the events and experience industry.
The BSc (Hons) Scheme in Hotel and Tourism Management has three specialisms: Hotel Management, Smart Tourism and Hospitality, and Event and Experience Management. It combines theory and practice in the hotel, tourism, events and experience, and broader service industries with a customer service orientation to produce graduates who are equipped for a variety of industry positions. Graduates can progress rapidly to management-level positions within these industries, either locally or internationally. Students learn to be customer-focused, analytical, and independent and develop communication and leadership skills. They also gain a global perspective to meet the growing challenges faced by the dynamic hotel, tourism, and events and experience industries.
In Year 1, all students enter the BSc(Hons) Scheme in Hotel and Tourism Management. No specific programme specialism is available at this time. All students are introduced to university study and participate in subjects such as General subjects in IE (Innovation and Entrepreneurship) and AIDA (Artificial Intelligence and Data Analytics), Leadership and Intra-personal Development. They are required to complete a Healthy Lifestyle subject and some Language and Communication Requirement (LCR) subjects. During this year, all students study an introductory subject in hotel, tourism and event management and four other discipline-related subjects offered by the School of Hotel and Tourism Management. The other subjects are all General University Requirements (GUR) subjects.
After completing their first year, students pursue Discipline-Specific Subjects (DSR).
In Year 2, students pursue study in their chosen specialism from one of the three programme specialisms: Hotel Management, Smart Tourism and Hospitality, and Event and Experience Management.* Students begin to take subjects in their specific discipline area depending on their chosen programme specialism. They also start to take subjects in their chosen Minor or Free Electives.
In Year 3, students begin to take advanced subjects in their chosen disciplines, Minor and/or Free Electives. Subjects during this year begin to focus on case studies and applications.
In Year 4, students study advanced subjects. Depending on their programme specialism, they also either begin work on a thesis or enrol in a Capstone Subject. They must also complete 6 months or 960 hours of cumulative work experience to fulfil the Work-Integrated Education (WIE) requirement.
* The decision to admit a student to a specialism will be made by the School based on the student’s choice, overall GPA of year one study, and/or interview result. Students will be asked to rank their specialism choices during the second semester of their year-one study for the School’s consideration and approval.
* Students are allowed to transfer between specialisms before their Work-Integrated-Education if they, after the transfer, can still manage to complete all the credits required for graduation within 4 years.
The BSc (Hons) in Hotel and Tourism Management programme offers the following 2 "Secondary Major" options:
(1) Artificial Intelligence and Data Analytics (AIDA)
(2) Innovation and Entrepreneurship (IE)
On top of the "Primary Major" requirements, students who choose to study a "Secondary Major" will have to fulfill the prescribed additional "Secondary Major" subjects and General University Requriements (GUR). The study patterns are shown below:
(1) Artificial Intelligence and Data Analytics Secondary Major option:
(a) Primary Major (aka Block X1) - 70 academic credits and 7 training credits offered by the School of Hotel and Tourism Management (SHTM)
(b) AIDA requirements - 30 academic credits
(c) Integrated Capstone Project - 6 academic credits
(d) GUR - 30 academic credits
Total: 136 academic credits and 7 training credits
(2) Innovation & Entrepreneurship (IE) Secondary Major option:
(a) Primary Major (aka Block X2) - 70 academic credits and 4 training credits offered by the School of Hotel and Tourism Management (SHTM)
(b) IE requirements [inclusive of a 12-week Work-Integrated Education (WIE) module bearing 6 credits supported by the Knowledge Transfer and Entrepreneurship Office (KTEO)] - 21 academic credits
(c) 3 IE Electives - 9 academic credits
(d) 2 Discipline-specific electives - 6 academic credits
(e) GUR - 30 academic credits
Total: 136 academic credits and 4 training credits
After some years of experience and depending on the programme from which they graduate (Hotel Management, Smart Tourism and Hospitality, or Event and Experience Management), graduates can take up management positions in the hotel, tourism, events and experience, and broader service sectors. This will also depend on their chosen programme specialism in Year 2 and/or Free Electives taken.
Career opportunities are available in the following settings: hotels, cruise ships, hostels, staff/visitor quarters in hospitals and other public institutions, serviced apartments, independent restaurants, restaurant chains, conference and exhibition centres, shopping malls, clubs and associations, airlines, airports, ground transportation, tour operators, travel agents, and car rental companies. Graduates can also pursue careers in tourist attraction administration, local and overseas national tourism, destination management, convention and exhibition organisation, professional meeting planning, museums and historic site management, recreation site management, and theme park management.
After some years of experience, BSc(Hons) in Tourism and Events Management graduates will be qualified for management positions in tourism, events, convention and exhibition and broader service sectors, depending on their chosen Career Track, Minor and/or Free Electives taken. Tourism and Events management graduates are well prepared for opportunities in the travel and tourism related sector including those in tourist attraction administration, local and overseas national tourism offices, destination management companies, convention and exhibition organisers, professional meeting planners, museums and historic sites, recreation sites, theme parks, airlines, airports, ground transportation and car rental companies, cruise ships, tour operators, travel agents and professional tourism organisations.
Transcript / Certificate
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